Today's topic is how you can profit from every commercial prospect. In particular I'm going to talk with you about this and how it relates to how to profit from every commercial cleaning prospect, because you know with commercial cleaning the buying cycle is much longer than it tends to be for residential. So you may be contacted by prospects and they may not be your ideal prospect. I want to say they may not meet all the criteria, but that doesn't mean that they can't be profitable for you. That's kind of the focus of today's training. The first thing that I want you to think about to profit from every commercial cleaning prospect, is how important it is that you pre-screen your prospects. I say to cleaning business owners all the time, there are two things that I want you to be. Very protective about your time, because there is a limited amount of it and if it's not wisely spent you can't get it back. The other is your confidence. I don't want you to spend time and effort bidding on things that are not going to be ideal for you, or that you don't have a good possibility of actually closing into new business. So...

Residential or Commercial Cleaning Accounts Which one is right for you? Or are both? Have you been wondering about adding either commercial or residential to your existing  mix of cleaning services? Are you curious about the differences in residential or commercial cleaning accounts, And the pros and cons of each? Would you like to take 5 or 6 of the MAJOR components  of each, residential or commercial cleaning accounts to contrast and compare, And ultimately see which you’d prefer? Residential or Commercial Cleaning Accounts. Well,.. Look no further! Maybe you have a commercial cleaning business and people are always asking “Do you do houses too?” (that’s what kept happening to me) Or maybe you’ve got a solid commercial base of business already established and you’re wondering how you can add/expand your market, services, reach, or income… OR If you’ve been focusing on commercial cleaning - maybe the looooooong buying cycles that are involved in getting corporations to make the decision is getting you down and you’d like a quick “boost” to your bottom line Perhaps the constant customer service, employee headaches, schedule changes and general hand-holding of cleaning homes is making you want to jump off a cliff! A Residential or Commercial Cleaning Pros and Cons video I put together for...

✓ Are you frustrated and struggling to generate the income you’d like in your business? ✓ Have you tried each ‘latest thing’ as it comes out, only to have wasted efforts and lackluster results? ✓ Have you wondered why you don’t have the predictable and consistent revenue growth you’d like Why do businesses fail? Whether you’ve been in business for a while, or are new to the world of entrepreneurship, tell me if this sounds familiar...

  How much money do you shell out each month or year, in re-cleans, service discounts, and freebies offered to your existing (residential or commercial) clients? And what’s the long term “trickle” effect this has on your relationship with - and retention of, your customers? Think about how much more money you’d be making if you still had every customer who ever hired you…………………….. What could you do with the time, money and effort you spend looking for new clients, if you were able to keep them loyal (and happy) 2 or 3 times longer than you currently do? Read this question I got from one of my Success Academy members just last week:  “I got a (text) complaint from a new weekly client today saying that her kitchen floor tiles were not done to completion. My cleaner, (who is very highly rated) told me it's the result of the tiles discolored due to some breakage (she recognized it because she has the same in her own kitchen at home). When I shared this with my client, she stated that my worker does not do my cleaning company justice.  Should I phone the client saying "I'm sorry you feel this way.  ________ has been highly rated...

Are you wondering how to make your website more engaging? Have you been told that you need to “build trust” with your prospective clients, but aren’t really sure how to do that? Would you like your internet marketing to be super effective and yet super affordable too? Maybe you’re like me. You know that you can connect with people “up close and in person” but you’d like people to fall in love with your company and your services before they ever meet you (or see your proposal). Or maybe you’re more of the shy type……. Maybe you’d much rather deal with prospects over the phone and via computer AND you realize how much more cost effective it is when you don’t have to go out to meet with every single prospect. If you provide residential cleaning- that’s a HUGE amount of time that you could save for things that are more in line with your ‘unique brilliance. And if you offer commercial cleaning services, you’ll still need to go out and do a site visit, but if you’ve posted some well-crafted and effective videos on your site and/or company Youtube channel, you’ve already made good progress on the “know, like, and trust” factor, by...

How To Get New Commercial Cleaning Clients Without Spending A Ton Of Time Or Money A study conducted just last month at the UCLA Career Center revealed 95% of cleaning business owners are losing ½ of their profits because they’re missing a few simple tools. Most of these had to do with lack of marketing skills or strategies (getting new clients & growing their businesses). You may remember that Build My Cleaning Business opened Inaugural registration for the Marketing Tools Blueprint just 6 weeks ago. Since the course is more than halfway through we’re putting the finishing touches on the long-awaited Introductory Course, and it will be released very shortly. The Blueprint will be entirely focused on the tools & techniques that are working right now to generate referrals, requests for proposals, and actual new commercial cleaning accounts. It will include a 35 page e-book (with audio and transcript), exercises, reports, templates, & reports (16 total) 4 audio training calls, 4 live group coaching calls, and access to a private Master Mind Group. It’s going to be a complete A-Z brain dump of everything we know about growing your business by adding new commercial clients. I’m going to cover all of the dozen ways...

Here's a question (and my answer) from FaceBook My husband and I have been owners and sole operators of a home services business for almost 9 years, We provide rental cleaning services and residential cleaning plus home maintenance services. Our business is growing and struggle with hiring a part time cleaner to lessen our work load. Many of my residential and rental clients have been with us for several years and because they are only used to "me" cleaning for them, it makes it difficult. So my question is, how do I transition my clients into having someone else clean their home or vacation property? I also have a hard time with hiring someone because of differences in work ethic, trusting someone to do their job and showing up on time and doing a good job. This business is our only income and I'm always afraid of jeopardizing that. Any suggestions you can give in helping to hire the right person would be appreciated. What an EXCELLENT question! Without meaning to sound overly dramatic, I believe that the way you handle (or mishandle) this challenge could be a defining moment in the success/failure of your business. Here’s why: Unless you are able to...

Where to find well paying commercial cleaning accounts Here’s an interesting question (and my answer) I had on Facebook yesterday about the difference between residential and commercial rates, and where to find well paying commercial cleaning accounts. Question: I own a residential maid service in RI and we are trying to break into the commercial cleaning side of things but we are not having any luck. The prices local commercial establishments are willing to pay are about 25% of what our residential clients pay and would not even cover our payroll costs. My staff currently makes between $10 and $14 an hour, are fully on the books and are covered by workers comp. and liability insurance.  It would seem from the contact we have made with some local businesses that they are using companies that are misclassifying staff as independent contractors or are using individuals off of places like Craigslist and Thumbtack. We attempted to educate them, as we do with our residential clients, about the dangers of using companies who misclassify staff or uninsured individuals and we were met with complete disinterest. They generally didn’t care if the company cleaning for them was legit or not…all they cared about was the price....

Want To Clean More Residential Vacancies? Question I received today on FaceBook….. I would like information on building my cleaning business with real estate companies preparing home for move-ins/ move-outs. My answer: This is my favorite subject! I love talking about marketing almost more than any other topic, so if you want to know how to clean more residential vacancies here goes: What you’ll want to do is find out where your “ideal prospects” (realtors) hang out in your town. Then, see how you can : 1. Meet them there in person (networking events) trade association meetings, etc. 2. Advertise there (trade magazine, newsletter, email or postal mail list etc.) 3. Speak in front of them (contact your local speakers bureau or the chamber of commerce of their trade group) I’ll go a step further and suggest that if you want to clean more residential vacancies you may want to specifically target realtors who specialize in the “high end” real estate in your area.  So, you could drive around in those areas and write down the phone numbers of the agents contact info you see on “for sale” signs posted.  OR, you could contact your local Association of Realtors and see if they will tell you who the top...

From a LinkedIn group Build My Cleaning Business I got this question and I wanted to share my answer with you here as I know many of you are interested in adding commercial accounts. It’s particularly important now because one of the two “prime” buying seasons for corporate cleaning services starts right after Labor Day and ends after the first week in November. So, the next 11 weeks are your best opportunity in 2016 to lock in some additional commercial clients. Question: I’d like to break into the office cleaning market: How do you get new business accounts? I only have one business that I clean for. A small financial type of business, every other week. (other accounts are residential) I have made some nice flyers and business cards, gone out to local medical and professional businesses in town offering free quotes for cleaning their buildings/offices/practices, but have not gained any new clients this way. I am a friendly professional person, so this is not the problem. I also have tried Service Magic, it didn’t help. I am listed in all the directories online search engines, etc. I have done postcard mailings and cold calling on the phone. Any advice would be greatly appreciated Answer: The things that you are...